PRODUCT
BJ CLASSIC COLLECTION
About
CRAFTSMAN EDITION
Back to the days when products were craftsmen’s “works of art
In a world where uniformity is demanded in every field and uneven individuality is eliminated, are eyeglasses not also under the spell of uniformity? One day, Ken Hamada, the representative of the company, visited the workshop of a Kutani ware craftsman and felt that even the same type of pottery could be made in different ways. Even if they are the same type of pottery, each piece has its own unique flavor, and there are slight differences in shape and color. If only we could express this beautiful appearance in the world of eyewear,” he thought.
This realization freed him from the spell he had been under for many years as an optician and himself. The beauty of “non-uniformity” is created in eyeglasses when emotions, philosophy, calculations, and coincidences overlap.
We hope that the glasses we have created will become the one and only existence for those who take them in their hands through this once-in-a-lifetime “non-uniformity.
